"The Yes Men" is a social action group that pretend to be powerful people or spoke persons from influential corporations and organizations they are against to. This idea is what they called "identity correction". The purpose of this movement is to create awareness around the world about how some corporations decisions have affected the environment and entire communities. These links below will show you more about their interesting way of provoke consciousness:
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I really enjoyed the video! I found amazing the way they approach to people with ideas that were negative for us. In that way people can realize how much influence corporations have in our health and would be more interested to found out the decisions of corporations and how they affect our entire environment.
ReplyDeleteThank you for your comment! I'm glad you like the links. I really like their work. Maybe they are being sarcastic, but let's be honest they have to approach this topics this way to gain attention so they can communicate their message to us. Somebody have to give a lesson to those corporations that are only interested in making money, and don't care about their stakeholders.
ReplyDeletefinally somebody thinks about people not just about making money. we all should give back to society, just like the movie pay it forward
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